Game Two's Ratings Significantly Down From '07 And '06

Friday, October 24, 2008

Well the optimism that FOX and MLB had after an okay Game One in the ratings, have to be cringing after getting today's Game Two numbers. FOX earned a 9.2 overnight, which was a 26.4% decrease from last year, and was also down 26.4% from Game Two in 2006. It also makes the game the second lowest rated World Series game ever. Via TV By The Numbers....

New York - Up against major network competition 26% higher than the night before, Game 2 of the 2008 WORLD SERIES delivered an 8.1/13 (12.8 million viewers) last night on FOX according to fast national ratings released today by Nielsen Media Research. Game 2 provided FOX with its best Thursday night in 28 weeks (April 10) among households, viewers, and adults 18-49, while Game 1 delivered FOX its best Wednesday in 22 weeks.

“Game 2 came through to give FOX its best Thursday night rating in seven months, and that comes off Game 1 earning us our best Wednesday night in more than five months,” said FOX Sports president Ed Goren. “Now with the series tied at a game apiece, we’re looking forward to interest building as the games continue and the drama unfolds.”
Well at least they're trying to stay positive, and if the Series extends to six or seven games they should be good. There is one other thing that could really hurt the network and that's the threat of rain running up the East Coast. If there isn't a game this weekend, and there's a three to four day period without a game, then they're really in trouble. Long Series or not.

FYI- Game Two last night was the second lowest rated

World Series Game 2 Ratings Detail; Through Two Games Down 19% vs. 2007 (TV By The Numbers)

Posted by Awful Announcing- at 4:24 PM


The Red Sox playing would've garnered larger ratings, but not much else.

I think the World Series on FOX has overstayed its welcome. The highest World Series ratings have consistently been with ABC and NBC and CBS.

The writing is on the wall, look at this graph from Wikipedia:

Not once, even with an increased population, has Game of the Week on FOX outrated CBS.

All star game ratings have decreased every year, and even when you had the big market team in the Yankees playing the Mets, it was then the lowest rated series in history before the small market teams started joining in on the fun.

FOX's 3 other fatal flaws are losing the rights to showing ALDS or NLDS games, continuing to let Joe Buck and Tim McCarver be the top team, and most importantly, and ESPN is guilty of this too:

Banking on the Red Sox and Yankees to save you.

Sadly, FOX signed a new contract so it'll be the same way until 2013.

I really think CBS would kill to have something like this.

TJX said...
Oct 24, 2008, 4:42:00 PM  

When is Fox going to be willing to try something different? I am a HUGE baseball fan, but living on the East Coast, knowing that I am staring at a post-midnight finish, I do have to debate signing up for a game like that.

Here are some ideas:
-Start a game at 725 on the east coast.
-God forbid, play the Saturday and/or Sunday game at 5:15pm. The Super Bowl starts at 620, why can't baseball?
-A day game?
-Not so many stupid off days.

I worry about the future of this game.

Anonymous said...
Oct 24, 2008, 4:52:00 PM  

Fox needs to be much more flexible in scheduling baseball; no more picking 8-10 Boston and New York games each, in December, and then sticking with them, while ignoring the teams that actually deserve air time.

Anonymous said...
Oct 24, 2008, 6:17:00 PM  

I know that everyone hates Boston now, but please explain why they were not deserving of nationally televised games? They made the playoffs and were competitive all year long. I get that FOX should have had for Rays, Brewers or White Sox games...but the Red Sox were a good team all year. So, taking them off the schedule makes no sense at all.

Anonymous said...
Oct 24, 2008, 8:38:00 PM  

Serves FOX right. Give it back to NBC.

Anonymous said...
Oct 24, 2008, 9:11:00 PM  

That's what they get when they pimped the Red Sox, Yankees, Mets, Cubs, and Dodgers all season.

Anonymous said...
Oct 24, 2008, 9:51:00 PM  

If FOX had their way, the World Series would be Yankees-Red Sox, even though they're in the same league.

I've never liked FOX's baseball coverage.

Anonymous said...
Oct 25, 2008, 3:33:00 AM  

The networks and MLB would have loved a Boston vs. LA series, east coast vs west coast. Well they did not get it. I think an all east coast series hurts the west coast following. But it is going to heat up

Anonymous said...
Oct 25, 2008, 4:47:00 AM  

The Sunday game has to be a night game because of NFL commitments.

BTW, the forecast for Philadelphia is rain Saturday, clear Sunday, partly cloudy Monday and Tuesday. Fox should have a large audience Sunday night with Giants-Steelers leading up to Game 3 of the Series.

Anonymous said...
Oct 25, 2008, 9:10:00 AM  

FANS DON'T CARE ABOUT RATINGS. What do we care if some suits at Fox lose money.

Anonymous said...
Oct 25, 2008, 10:12:00 AM  

i think these two sentences were overlooked:

"Game 2 provided FOX with its best Thursday night in 28 weeks (April 10) among households, viewers, and adults 18-49, while Game 1 delivered FOX its best Wednesday in 22 weeks."

How is that bad for Fox?

Anonymous said...
Oct 25, 2008, 1:52:00 PM  

It's bad for Fox because they sell ad time based on prior World Series ratings - not on what their regularly scheduled programming does.

Anonymous said...
Oct 25, 2008, 6:53:00 PM  

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