So by talking about Brett Favre, they are telling people they aren't talking about Brett Favre?

But it also is slightly misleading, because there is a small article inside about the battle between Rosenfels and Jackson to be the Vikings backup quarterback. While it does not mention Favre by name, it implies all the way around it.

Craig, I think that article is written as sort of a half-joke. There is a battle for the backup, but that article is there more for smartass purposes than to actual detail the battle.

I do like the article's picture though, with a banner right over Favre's face. Gave me a good chuckle.

I also liked the cover. Bolt is the greatest figure in sports at the moment. He deserves more run than that smarmy gloryhound Favre.