Tuesday, October 23, 2007
Not my idea, but one posed this morning by Dan Shanoff over at his site this morning. If you don't know by now Reilly is going to ESPN in yet another calculated hire for the Leaders. I didn't really post about it because it had already been everywhere, but the money has to be insane if he was already making a million at SI. Reilly showed up at ESPN back in June, so you could tell even then that this move was in progress. SI has Dan Patrick now, but is that enough?
I urge you to read Dan's post first, but to be completely honest.....this would be a step back for Will.
Let me explain. Leitch is a great writer. I still read the journal entries that he did over at Black Table and if you haven't read those I urge you to do that too. There's no doubting his relevancy within Sports and the demo he appeals to is what Sports Illustrated needs to recapture. There's no doubt in my mind that he could do the job, but it would probably be the wrong way to go.
People have described SI as a sinking ship recently, and like it or not SI the magazine just doesn't appeal to the college aged kiddies nowadays. I'm 29 and I think I'm right at the cusp of people that still get the Magazine and enjoy it, but with ESPN the Magazine out there and all of the online content available....it doesn't look good. It would be a coup at first, but I wouldn't want to be the one tabbed to save the ship if it ever goes down.
So that's my opinion....what's yours? I think it's a step in the wrong direction for Leitch, but then again....what if they offered him half of what Reilly made in a year? That'd be about $500K. Hmmm....let me rethink that.....
SI: Hire Deadspin's Leitch to Replace Reilly (Dan Shanoff)
Yeah, Because That's What I'd Do If I Thought Someone Was Stealing My Material (Awful Announcing)