Monday Night Football Introduces New Halftime Feature
Tuesday, September 04, 2007
A MNF ESPN Conference call went down earlier today and the Leader introduced a new feature to the broadcast. PTI Halftime. It will be a 6-minute edition of the show, and really isn't a bad idea at all. So what's the problem? Tony Kornheiser had no idea this was happening until the conference today. Via Fanhouse....
It turns out that Kornheiser isn't sure how to feel about it either. ESPN announced the halftime PTI on a conference call to promote Monday Night Football today, and when I asked Kornheiser what we could expect from the halftime segment, he said, "This is the first I've heard we're doing it."Wow. Even though holding the details from Tony K is probably a good idea, it's still pretty crazy that they did. Also, everyone welcome one Mr. Michael Raymond Wilbon to the fray. Good times.
Jay Rothman, senior coordinating producer for Monday Night Football, said he knows exactly how PTI at halftime will work but that he's holding off on giving any details to Kornheiser.- MDS
Tony Kornheiser, Mike Wilbon Will Do PTI at ESPN Monday Night Football Halftime (Fanhouse)
4 Comments:
ESPN's goal is to integrate PTI into every program, I guess
Although I'm sick to death of synergy, it's better than having Berman's highlights (which, unfortunately, are probably still part of it).
Personally, I believe that if ESPN insists on doing those mind-numbing "interviews" with the stars of Desperate Housewives during the games, halftime is where it should go. That way, for example, every ESPN Bears game doesn't have to be interrupted by the musings of Jim Belushi.
this is something the PTI people have talked about doing for at least four years.
PTI with Jim Belushi and George Lopez would be pure gold!!!
Yes, more of the Woody Allen unfunny shtick!
Awesome, thanks ESPN!